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HomeAway is Seeking a Marketing Operations Specialist - Austin, TX

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HomeAway is seeking a talented marketing professional to help manage the coordination and execution of email campaigns from idea generation through delivery.  An ideal candidate will have experience with: project management, email marketing, and working with cross-functional teams.  This position will work directly with marketing teams spanning HomeAway’s entire brand portfolio, including 20+ brands across 10 geographies around the world and is based in our Austin, Texas global headquarters.

 

Primary Responsibilities:

 

  • Lead cross-functional email marketing team to plan and execute both ad-hoc communications and complex lifecycle campaigns.
  • Identify and leverage global best practice standards to optimize current and future customer communications across the globe.
  • Become subject-matter expert for customers’ (PM, FRBO, Traveler) email experience.
  • Manage existing and ad-hoc projects, delegating tasks to team members to ensure internal service levels are met.
  • Work closely with internal design team to prioritize creative initiatives to meet defined objectives.
  • Measure and analyze campaign effectiveness including email and conversion metrics. 
  • Leverage email reporting tool to train marketing teams as well as identify trends and opportunities.
  • Ensure all marketing initiatives are routed to the appropriate stakeholders for approvals and delivered on schedule.

 

Learn more at:   HomeAway Vacation Rentals: Careers


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