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How to track delivery, open and who clicked the links in my Outlook email?

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Hi / Hello,

 

I plan to send an evite inserted in my Outlook email to my contact lists for follow up campaign. The assets used are ungated.

 

It will be of great help if i could understand and know how to set up my Outlook email tracking for email delivered, opened and who clicked my links used in my email.

 

Outlook has built in Read Receipt, but its not that conclusive enough to take an action.

It will be helpful if i understand who read my email, which link the recipient clicked and any available metrics relevant.

 

During my research online i saw the Bananatag propositions.

 

Appreciate your insights and help into this.

 

Warm regards,

 

Jyothish


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