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Combining similar campaigns into one?

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Hi -

 

I have only been working with Eloqua for a few months, so this may be a simple question. But here goes.

 

We offer a growing number of webinar events. We have one Eloqua form (hosted on our own server) to manage registration for all of them.

To keep things straight, we pass a CampaignID value to the form, which the form puts into a hidden field.

 

So far, so good. We can offer hundreds of webinars, and handle the registrations with just one form.

 

But on the Campaign side of things, I see a unique campaign for each webinar. (We've got webinar campaigns coming out of our ears!)

Each webinar campaign has a similar structure. Only one or two items change.

 

So I'd like to reduce the complexity, and have something that be passed a value and generate a campaign (much in the way that we pass a value to the form)?

 

(I'm OK with APIs -- but would prefer something that is already a part of Eloqua)

 

Thanks,

 

Charlie


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