Do you want to store extra information without using precious (and limited) custom fields on your Contact and Account records? Are you unsure of how to collect and store purchase history, warranty expiration information, or opportunity data for nurturing? If you have answered yes to any of these, then this training fits your need.
You can configure Eloqua to update Custom Object Records with information related to a Contact or Account’s record. This information can then be used for segmentation or be pushed into the CRM for future Sales references.
In the new Integrating Custom Objects with Campaign Canvas course, an Eloqua University instructor helps you configure Forms, Programs, and Campaigns to update Custom Object Records with information related to Contacts or Accounts. You will learn how to configure these settings through detailed demonstrations and hands-on exercises while analyzing a use case where Sales requests Marketing to send a survey to customers, and then track submission data.
This three hour class is intended for advanced Eloqua users. We recommend completion of the Eloqua Master certification prior to attending this class, as well as, some in-depth experience working within Eloqua.
To learn more about the Integrating Custom Objects with Campaign Canvas course >> read the full abstract.
As the designer for this course, I’d love to hear from you. If you have any questions about what’s included in this course or if you’ve attended the class and have feedback, please leave a comment below.
Sincerely,
Astik Pant