This course is now available.
Eloqua provides multiple data points that you can use to create or update lists for defining segments. The ability to refine and narrow segments to reach the perfect audience is powerful, but requires that you understand the full functionality of this feature.
The new Eloqua 10: Advanced Segmentation instructor led course teaches you how to extract lists or create filters to define segments. Specifically, this 3 hour course explains how to:
- Add Shared Lists to form processing steps
- Create Shared Lists using CRM data
- Create Lists by extracting reports for Query String Value, Social Media, and Search Query
- Create Filters to suppress inactive contacts in your database
- Create Filters to target prospects based on their engagement levels
The key tasks discussed in this course are supported with detailed demonstrations and hands-on exercises.
This class is recommended for Marketers, Advanced Marketers, and/or Administrators as the next class after completing the Eloqua 10 Fundamentals series.
To learn more about the Eloqua 10: Advanced Segmentation course, read the full abstract.
As the designer for this course, I’d love to hear from you. If you have any questions about what’s included in this course or have feedback after attending the course, please leave a comment below.
Sincerely,
Astik Pant