Hi Everyone,
Activity Driven Content (ADC) is awesome! I recently used it for the first time within a few emails from a nurture campaign and achieved incredible results (doubled our avg open rate, attained 7 times our avg CTR, and had 0 Unsubscribes. Wohoo!)
To share with the community the lessons I learned while creating my first ADC email,I made a quick guide on How to Create ADC Emails from Start to Finish (Which I have attached to this blog post).
Using E9, I explain everything from creating datacard sets, ADC optimized templates, and emails with ADC content sections.
Hope this is helps!!
Best,
Spencer