Hello Topliners. I'm an absolute newbie to Eloqua. I'm asking the community for help with any recommendations/tips for creating a well-functioning Eloqua team. I'm sure this is not an easy question to answer, but I'm looking for general guidelines. Of course, this question depends on the size of the organization, level of campaign activities, stakeholders.
I'm asking what are the roles involved? For example, would one person serve as the "Lead scoring" point person? A few to manage campaigns? An analytics person to monitor and offer recommendations? A developer to handle new functionality or troubleshoot issues?
As we begin to implement Eloqua, I'd like to get some guidance on the roles and job functions that make up an ideal Eloqua team.
Thanks in advance,
Newbie