Predictive Lead Scoring
Topliners, Are any of you using predictive lead scoring? I have dived into this area recently and learning how it works. Of particular interest are the following companies providing this...
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Are you in manufacturing and struggling to grow? Check out 'The...
I put this together with the manufacturing company in mind. Specifically, the CEO who is challenged to grow his manufacturing business 8, 10, or 15% while global manufacturing output is only...
View Article2014 Marketing Conferences - Suggestions???
What conferences do you attend each year (aside from EE, obviously ) that you find helpful? I'm looking into a couple for 2014, but have ZERO information. MarketingSherpa email summit? Other email,...
View ArticleHow Many Lead Scoring Models Do You Use?
For all the E10 users out there, I'm curious how many Lead Scoring Models you use simultaneously. Meaning they are active, running and collecting scores, not dust. I've gotten into a bit of a debate...
View ArticleData Hygiene & Acquisition- Where to begin
As high as 70% of a marketing database will go stale in the course of a year because of contacts changing jobs or changing roles within a company. Inaccurate data can have a detrimental impact on any...
View ArticleHow to know, When was the last time an asset (e.g. email, hypersite, form,...
Would love to hear from people about how they're archiving there assets?
View ArticleDid you Measure the effect of Gmail’s priority inbox?
how are you surviving with Gmail’s promotional tab?
View ArticleWhat's Your Number?
Being in the Mobile Device Management space, this got me wondering how many devices the average person owns. Whenever I am in a coffee shop, I notice that the average patron has at least 3 devices...
View ArticleRemoving the Eloqua Footer
Hi, I am deploying our first email after our IP warming and we are using a html template and uploading it into Eloqua. We already have a custom footer built into our html. How do you remove the...
View ArticleChange in Field Values as a Trigger
I am looking to understand the best way to implement a program feeder. I would like to have a program evaluate a field on a regular basis i.e. daily. In turn, I am looking for this evaluation to...
View ArticleEloqua instance merging
Hi, We currently have an EMEA instance of E10, which will be merged into a new NA instance, next year. Oracle are managing the work. Just wondered what the ramifications were for the existing...
View ArticlePersona Development
We're looking at the possibility of commissioning an agency to help us develop our buyer-personas. Does anyone from the Topliners have a recommendation for an agency that specializes in this area? We'd...
View ArticleEloqua Assets
When creating Landing Pages in Eloqua, which method do you use most often?
View ArticleBest way to learn Eloqua ??
Hi, Hope your opinion adds more value to the new comers that how to learn Eloqua and master in. If anyone have any other way please mention... Thanks a lot for your support in advance...
View ArticleHave you been getting errors and feeling like you're pushing the system to...
I'm having some integration and API issues, and it's been surprising. Both for the things taught to us in class (so expected to function) and the experimental (going beyond and implementing your own...
View ArticleAll images on landing pages appear to be links but arent...
We just launched a campaign and several distributors said that when you hover over the image, it appears to be a link but doesn't take you anywhere when clicked. I verified in Eloqua that the "Enable...
View ArticleData Cards Header Fields
Hello everyone and Happy New Year! I am pretty new to Eloqua and I am trying to better understand data cards. I think I have basically everything down with the exception of Header Fields. I've...
View ArticleEloqua API How To: Create and Send Emails
Have you played with Eloqua’s Email API yet? Eloqua’s SOAP API exposes operations for sending and tracking email messages. It also provides endpoints for creating emails, editing content and...
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Best Integration with Eloqua ??
Hi, Just want to understand the integration of CRM with Eloqua. Which is the best worked or popular combination with Eloqua. I know some and worked on some.. But still it help to understand the market...
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